Cha Lab

Cha Lab is dedicated to reviving the true essence of matcha, bringing the highest quality tea sourced from 8th-generation farmers in Kyoto, Japan, to a wider audience. After securing funding, we successfully launched the brand—developing standout packaging, an engaging website, premium product photography and videography, and a cohesive marketing strategy. Our work spanned Social Media Management, targeted Advertising, and impactful In-Person Activations, ensuring Cha Lab made a strong and lasting impression in the market.